Companies are increasingly basing their strategic decisions on data, giving them a great competitive advantage. However, converting themselves into Data-Driven organizations means not just changing the way in which they collect, store and analyze information, but also transforming their culture and providing their employees with training.
Synergic Partners, the leading consulting firm in Big Data training in Spain with their line of business training, Synergic Academy, is launching two Big Data training courses in collaboration with the higher education institution and business school, ESADE Business School, in both Madrid and Barcelona.
Big Data Analytics for Executives, is a course focused on learning how to extract intelligence from data, to get to know the technological and analytical functions of Big Data in order to lead successful project implementations and to convert their organizations into leaders of the digital transformation. The course will be held in Madrid from May 8th to July 7th and in Barcelona from April 25th to June 27th. Further information can be found here.
inDigital; Big Data for Marketing focuses on the opportunities that Big Data offers as a marketing tool to better know and understand the client and their behavior. The objective of the course is to understand how to integrate data to obtain a 360º vision of the client, to experiment with tools that can aid in making decisions based on predictive analysis and optimization methods and to find strategies that improve the impact of marketing campaigns through data-driven marketing. This course will take place in Madrid June 21st-23rd. More information can be found here.
If you would like to obtain more information on the methodologies, the program directors or the content and benefits of each course, please contact us at mailto:firstname.lastname@example.org